Between Thanksgiving and Valentine’s Day, U.S. television is replete with two things: football and jewelry ads. They operate seamlessly, the “Every Kiss Begins with Kay” cadence or “He went to Jared!” catchphrase blasting during almost every NFL commercial break (trust me, I counted).
Why Nauseating Diamond Ads Are Here to Stay
She receives something shiny. She gasps!
February 14, 2013
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New!
HBR Learning
HBR Learning
Marketing Essentials Course
Accelerate your career with Harvard ManageMentor®. HBR Learning’s online leadership training helps you hone your skills with courses like Marketing Essentials. Earn badges to share on LinkedIn and your resume. Access more than 40 courses trusted by Fortune 500 companies.
Learn how to communicate with your customers—strategically.