Mission statements

Can you summarize your company's strategy in 35 words or less? Would your colleagues express it the same way? Very few executives can honestly say yes...

Ask three questions to figure out which one you are.

Departments need to be able to define their own approach to achieving the company's collective goals.

How else do you know what has to stay the same, and what needs to change?

Strategy begins with a clear decision about what business you're in.

What are the bedrock principles underlying your company's mission? This issue's Spotlight package examines how understanding and openly recognizing them...

"Despite its sudden elevation in corporate life, purpose remains a confusing topic," the authors write. A primary cause of this confusion, they say, is...

Some teams, by the very nature of their work, must consistently perform at the highest levels. How do you--as a team leader, a supervisor, a trainer,...

Bland mission statements are worse than boring; they confuse your strategy.

Four key questions to ask as part of the process.

What are the bedrock principles underlying your company’s mission? This issue’s Spotlight package examines how understanding and openly recognizing them leads to enhanced relationships with stakeholders and stronger business performance.

Day one of the PopTech conference in Camden, Maine was a polyglot delight. Presentations covered topics as far afield as the establishment of jaguar preserves to the neurological patterns that occur when humans encounter non-expected data. Fascinating stuff. My colleague Associate Editor Sarah Green and I have been Tweeting the conference in process. You can […]

There’s a clothing drop box down the street that says, “The American Red Cross of Massachusetts is a humanitarian organization, led by volunteers, that provides relief to victims of disasters and helps people prevent, prepare for, and respond to emergencies.” Good enough, so far. But adjacent to those words, in a font four times the […]

Companies need to develop strong guiding principles that go beyond generic mission statements and values, the authors argue. Well-articulated principles...

How business tactics can help you set priorities at home.

Align what matters to you as an organization with what matters to your employees.

A five-part framework for leaders.

How to bridge the gap between profit and genuine societal contribution.

The U.S. Army's Opposing Force (OPFOR) is a 2,500-member brigade whose job is to help prepare soldiers for combat. Created to be the meanest, toughest...

According to an analysis of Facebook employees.