During my many years as a professor of leadership, I’ve been asked one question more times than I can count: Can leadership actually be taught? I usually respond with a well-rehearsed answer: Much like athletic prowess or musical talent, people’s innate capacity for leadership varies. But just as good coaches and teachers can help athletes and musicians realize their full potential, good educators can help people become better leaders. To do that at Harvard Business School, we draw heavily on John Kotter’s framework, which breaks a leader’s job down into three key functions: articulating a compelling vision, aligning people around it, and motivating them to execute it.
Leaders Must React
To be successful, CEOs must articulate a compelling vision, align people around it, and motivate them to execute it. But there’s one thing that can make or break them: how they respond in real time to unforeseen events.
On average, addressing unexpected issues—which range from fluctuations in stock price, to just-discovered product flaws, to major accidents and crises—consumes 36% of a CEO’s time. That’s a big proportion, and not all those problems merit a leader’s attention. To help CEOs understand which ones they truly need to focus on, Nohria, the former dean of Harvard Business School, has created a framework that sorts events into four categories—normal noise, clarion calls, whisper warnings, and siren songs—and offers guidance on how leaders should handle each type.