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Lessons on Customer Engagement from Fan Controlled Football
Innovation Digital ArticleThe esports venture uses blockchain to let fans call the shots in real time. -
Research: Companies Led by Inventors Produce Better Innovations
Innovation ResearchAccording to a study of 935 CEOs. -
Game-Changing Inventions
Disruptive innovation Magazine ArticleWhat makes an idea revolutionary? -
Connect Inventors with the Right Problems
Innovation Digital ArticleOpen innovation platforms are making it easier. -
Firms Led by CEOs from Former U.S. Frontier Areas Are Awarded More Patents
Entrepreneurship Magazine ArticleThe qualities that were needed to succeed on the frontier are the same ones needed to drive corporate innovation. -
How to Protect Your Company’s Inventions
Business communication Digital ArticleAn interactive tool for CIOs. -
How Biometrics Are Transforming the Customer Experience
Innovation & Leadership Digital ArticleAs technology like facial recognition becomes more pervasive, companies need to prioritize privacy and security. -
Who Owns Hackathon Inventions?
Innovation & Leadership Digital ArticleDon't let valuable IP slip through your fingers. -
Recession: The Mother of Invention?
Inventions Digital ArticleWith soaring oil and food prices, falling home values, and the credit crunch beginning to take their toll on the U.S. economy, it’s a terrible time to try to expand businesses or innovate, right? Not necessarily. By some accounts, the worst of economic times—the Great Depression—was actually a rich period of management invention. I discovered […] -
Necessity, not Scarcity, is the Mother of Invention
Creativity Digital ArticleBravo for companies that are starting to focus on innovation again! It’s about time. But even with this renewed attention to innovation, some managers keep projects resource-starved, in the belief that scarcity drives creative invention. Although ingenuity can sometimes spring up when means are scarce, managers beware: It is a dangerous miscalculation to think that […] -
Don't Let Them Steal Your Inventions
Innovation & Leadership Digital ArticleA new U.S. patent regime gives rights to the "first inventor to file." You'd better make sure it's you. -
Raytheon CEO Gregory Hayes: How Ukraine Has Highlighted Gaps in US Defense Technologies
Global Business Digital ArticleHow does a company that gets two million hack attempts each week think about security? -
Filing for a Patent Versus Keeping Your Invention a Trade Secret
Entrepreneurship Digital ArticleA checklist to help you decide. -
It’s Time for the U.S. to Tackle Patent Trolls
Government policy and regulation Digital ArticleA single rule change would be a good start. -
Research: Arab Inventors Make the U.S. More Innovative
Sales & Marketing ResearchPatent data illustrates their outsize contributions. -
Innovating in Uncertain Times: Lessons from 2022
AI and machine learning Digital ArticlePlus strategies for driving transformative growth in 2023. -
Are You an Inventor or an Entrepreneur?
Innovation & Leadership Digital ArticleBeing an entrepreneur has more to do with a state of mind than a state of employment. And when you think of being an entrepreneur, it doesn't just mean... -
Advertisers Must Be Inventors
Marketing Digital ArticleModern marketing success requires more than great commercials. -
A Network of Invention
Collaboration and teams Magazine ArticleCreativity in a community of inventors hinges on a few well-placed players.
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InstaDeep: AI Innovation Born in Africa (A)
Innovation & Entrepreneurship Case Study11.95View Details Karim Beguir and Zohra Slim were the co-founders of InstaDeep, a deep tech startup focusing on artificial intelligence (AI) solutions. Instadeep was one... -
Fighting the Battle of the Bulge - Evaluating Do Good/Do Well Innovations in Morbid Obesity Treatment
Strategy & Execution Case Study11.95View Details What can Dr. Dean Ornish learn from the successes and failures of his competitors in ameliorating morbid obesity to create a business model that will... -
Verve Therapeutics: Taking DNA Editing to Heart
Management Case Study11.95View Details Verve Therapeutics, a public biotech company based in Boston, created a novel approach to addressing cardiovascular disease (CVD) - a leading cause of... -
invisaWear Smart Jewelry: Providing Peace of Mind
Technology & Operations Case Study11.95View Details invisaWear is a start-up that used Internet of Things (IoT) technology to create a fashionable, single-purpose wearable for young females to provide them... -
Launching Egypt's First Digital Banking Platform: QNB Bebasata
Management Case Study11.95View Details The leadership team at QNB Alahli, Egypt's second biggest private bank, looked back on their efforts to create a brand-new, fully digital banking platform... -
Mastercard: Creating a World Beyond Cash
Strategy & Execution Case Study11.95View Details In late 2021, Mastercard CEO Michael Miebach and Chairman and former CEO Ajaypal "Ajay" Banga considered how Mastercard could best position itself for... -
Wendell Weeks at Corning Inc.: Extending a History of Life-Changing Innovations (A)
Organizational Development Case Study11.95View Details This case examines the leadership challenges associated with maintaining a culture of innovation in established organizations. It asks students to step... -
ATH Technologies: Making the Numbers
Strategy & Execution Case Study11.95View Details An exercise that takes students through five stages of growth in an entrepreneurial start-up in the medical devices industry: 1) founding, 2) growth,... -
UGG Steps into the Metaverse
Sales & Marketing Case Study11.95View Details In the fall of 2022, boot maker UGG and its parent company, Deckers, were working to position the brand in the nascent but fast growing metaverse. The... -
Regtech at HSBC
Technology & Operations Case Study11.95View Details Mark Cooke, Global Head of Operational Risk, needed to decide between a traditional regulatory control system and a new regtech system to manage non-financial... -
ATH Technologies (A): Making the Numbers
Strategy & Execution Case Study11.95View Details An exercise that takes students through five stages of growth in an entrepreneurial start-up in the medical devices industry: 1) founding, 2) growth,... -
Mary Kay Inc.: Enriching Women's Lives while Embracing Change
Sales & Marketing Case Study11.95View Details In December 2020, Mary Kay Inc. Chief Marketing Officer Sheryl Adkins-Green considered several strategic dilemmas. Founded in 1963 by Mary Kay Ash, Mary... -
Creating World-Class Board Governance at SECO
Management Case Study11.95View Details In Spring 2023, SECO CEO Massimo Mauri had the ambition to grow the €200 million revenue technology company to a €1 billion company by 2030. Founded in... -
John D. Rockefeller and the Creation of Standard Oil
Innovation & Entrepreneurship Case Study8.95View Details Reconstructs the entrepreneurial journey of John D. Rockefeller, founder of Standard Oil and one of the most famous business figures in history. Traces... -
From "BIG" Ideas to Sustainable Impact at ICL Group (B)
Management Case Study5.00View Details In August 2023, Raviv Zoller, CEO of ICL Group, discussed his upcoming business trip to St. Louis with Eduard Croitoru, VP of ICL Corporate Initiatives,... -
John Deere Component Works (A)
Finance & Accounting Case Study11.95View Details The division has recognized the inadequacies of its existing, traditional cost system for estimating product costs. Describes the innovative activity-based... -
From "BIG" Ideas to Sustainable Impact at ICL Group (A)
Management Case Study11.95View Details In the summer of 2023, Eduard ("Eddie") Croitoru, Vice President (VP) of ICL Group ("ICL") Corporate Initiatives, was reflecting on ICL's internal ideation... -
Somatus: Value-Based Kidney Care (A)
Strategy & Execution Case Study11.95View Details When Dr. Ikenna Okezie founded Somatus, a value-based kidney care provider, his goal had been nothing short of transforming kidney care delivery in the... -
Cann: High Hopes for Cannabis Infused Beverages
Sales & Marketing Case Study11.95View Details Founded in 2018 by Jake Bullock and Luke Anderson, Cann sold "social tonics," or cannabis-infused beverages. By 2022, the company had several notable... -
Kleiner-Perkins and Genentech: When Venture Capital Met Science
Innovation & Entrepreneurship Case Study11.95View Details Genentech is a rare success story in the biotechnology industry. Hundreds of billions of dollars of venture capital have been invested without the expected...
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InstaDeep: AI Innovation Born in Africa (A)
Innovation & Entrepreneurship Case Study11.95View Details Karim Beguir and Zohra Slim were the co-founders of InstaDeep, a deep tech startup focusing on artificial intelligence (AI) solutions. Instadeep was one... -
Innovating in the Feminine Care Market
Diversity and inclusion AudioThinx, Inc.’s marketing strategy faces menstruation taboos head on, in order to bring innovation to the feminine care market. -
Fighting the Battle of the Bulge - Evaluating Do Good/Do Well Innovations in Morbid Obesity Treatment
Strategy & Execution Case Study11.95View Details What can Dr. Dean Ornish learn from the successes and failures of his competitors in ameliorating morbid obesity to create a business model that will... -
Verve Therapeutics: Taking DNA Editing to Heart
Management Case Study11.95View Details Verve Therapeutics, a public biotech company based in Boston, created a novel approach to addressing cardiovascular disease (CVD) - a leading cause of... -
invisaWear Smart Jewelry: Providing Peace of Mind
Technology & Operations Case Study11.95View Details invisaWear is a start-up that used Internet of Things (IoT) technology to create a fashionable, single-purpose wearable for young females to provide them... -
Launching Egypt's First Digital Banking Platform: QNB Bebasata
Management Case Study11.95View Details The leadership team at QNB Alahli, Egypt's second biggest private bank, looked back on their efforts to create a brand-new, fully digital banking platform... -
Mastercard: Creating a World Beyond Cash
Strategy & Execution Case Study11.95View Details In late 2021, Mastercard CEO Michael Miebach and Chairman and former CEO Ajaypal "Ajay" Banga considered how Mastercard could best position itself for... -
Wendell Weeks at Corning Inc.: Extending a History of Life-Changing Innovations (A)
Organizational Development Case Study11.95View Details This case examines the leadership challenges associated with maintaining a culture of innovation in established organizations. It asks students to step... -
Lessons on Customer Engagement from Fan Controlled Football
Innovation Digital ArticleThe esports venture uses blockchain to let fans call the shots in real time. -
Research: Companies Led by Inventors Produce Better Innovations
Innovation ResearchAccording to a study of 935 CEOs.