Inside Procter & Gamble’s New Values-Based Strategy

On the anniversary of Lehman Brothers’ fall, the question remains: What, if anything, has changed in the mentality of the financial community? While Wall Street wallows in tales of the fallen, a different, more promising approach to capitalism is rising. Procter & Gamble, the world’s largest consumer products company, has just announced a stunning new […]

by

Rosabeth Moss Kanter

by

Rosabeth Moss Kanter

September 14, 2009

On the anniversary of Lehman Brothers’ fall, the question remains: What, if anything, has changed in the mentality of the financial community? While Wall Street wallows in tales of the fallen, a different, more promising approach to capitalism is rising.

Rosabeth Moss Kanter is the Ernest L. Arbuckle Professor of Business Administration at Harvard Business School, the founding chair of the Harvard Advanced Leadership Initiative, and a former chief editor of Harvard Business Review. She is the author of Think Outside the Building: How Advanced Leaders Can Change the World One Smart Innovation at a Time (Public Affairs, 2020).
RosabethKanter

Inside Procter & Gamble’s New Values-Based Strategy

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