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Design thinking

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  • Innovation
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  • Better Healing from Better Hospital Design

    Design thinking Digital Article
    • Yuhgo Yamaguchi
    How physical space can reduce pain, lower costs, and save lives.
    • Save
    • Share
    • October 05, 2015
  • Visualizing Hip-Hop Lyrics as Cultural Indicator

    Design thinking Digital Article
    • Jeff Kehoe
    Graphics aren’t just an alternative to representation in words.
    • Save
    • Share
    • April 10, 2013
  • The Science of What We Do (and Don’t) Know About Data Visualization

    Design thinking Digital Article
    • Robert Kosara
    There are still open questions, but the research can provide some answers about what works.
    • Save
    • Share
    • April 11, 2013
  • Before Hiring a Design Partner, Consider This

    Design thinking Digital Article
    • Sean Madden
    How to get the most value from the investment.
    • Save
    • Share
    • May 20, 2013
  • How the iPad is Like the Tesla Roadster

    Design thinking Digital Article
    • John Sviokla
    Courtesy of my dear friend Peer Munck (Founder of MunckMix, a music distributor), I just had my first ride in a Tesla Roadster, the $129,000 electric sports car. It blew me away, because I was reminded what can happen when innovators lovingly create something that has design integrity — by which I mean the solution […]
    • Save
    • Share
    • April 05, 2010
  • Crap Circles

    Analytics and data science Magazine Article
    • Gardiner Morse
    The most dubious business plan can look solid—even smart—if it’s cast as a virtuous circle. “See, we invest our profits in innovation to create delightful products that customers buy—which generate profits that we invest in innovation!” Who could argue with that? Indeed, the merit of self-reinforcing systems seems so obvious that businesspeople instinctively describe their […]
    • Save
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    • From the November 2005 Issue
  • Prototyping That’s Less Prone to Failure

    Product development Digital Article
    • Adam Richardson
    Rules of thumb.
    • Save
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    • December 07, 2015
  • The One Question All Innovators Need to Ask

    Innovation Digital Article
    • Michael Schrage
    Innovators always want their offspring to be faster, better, and/or cheaper. Successful innovators constantly push novelty to create new value. But the innovators who reap the most rewarding results understand the importance of asking: What does this innovation want you to become? Facebook wants you to become someone who attracts, wins, and manages a social […]
    • Save
    • Share
    • November 08, 2010
  • Tell Better Data Stories with Motion and Interactivity

    Design thinking Digital Article
    • Andrew DeVigal
    When it comes to making visualizations, time really is on your side.
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    • April 10, 2013
  • Tesla, Autopilot, and the Challenge of Trusting Machines

    Innovation & Leadership Digital Article
    • Walter Frick
    Drivers can't have too much or too little faith in self-driving cars.
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    • Buy Copies
    • July 11, 2016
  • What Moleskine’s Market Position Really Looks Like

    Design thinking Digital Article
    • Daniel McGinn
    How a rough little visualization won me over.
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    • March 25, 2013
  • 3 Ways Health Care Leaders Can Encourage Experimentation

    Innovation Digital Article
    • Roy Rosin
    Consensus is often the enemy of innovation.
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    • October 28, 2019
  • Hedi Slimane: The Steve Jobs of Fashion

    Design thinking Digital Article
    • Umair Haque
    If you have a genius in your organization, get out of the way.
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    • April 01, 2016
  • Inventing the Collaborative Workspace

    Workspaces design Digital Article
    • Adam Richardson
    Most corporate buildings don’t do a good job of supporting collaboration, brainstorming, and innovative work methods. They tend to be dominated by cubicles or offices which are suited for individual work, or by hard-to-book conference rooms that teams can use but only for short periods of time. What’s needed is a more flexible space that […]
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    • November 21, 2011
  • Life’s Work: An Interview with Marc Newson

    Design thinking Magazine Article
    • James de Vries
    Trevor Ray Hart Marc Newson studied jewelry making in his native Australia but went on to design products for some of the biggest companies in the world. Think Qantas A380 interiors, Riva boats, and Dom Pérignon bottles. A committed nomad, he’s now working part-time at Apple, where his friend Jony Ive will be his boss. […]
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    • From the January–February 2015 Issue
  • Putting Customers in the “Wish Mode”

    Customer experience Magazine Article
    • Jason Magidson
    • Gregg Brandyberry
    Don’t settle for just making your product better. Let your customers make it great.
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    • From the September 2001 Issue
  • Innovate Faster by Melding Design and Strategy

    Innovation Magazine Article
    • Ravi Chhatpar
    If they’re to do their job most effectively, designers should be brought into the innovation process at the very earliest stages. Too many companies still make the mistake of keeping business strategy and design activities separate. Typically, marketers conceptualize a new product based on company strategy; the project team gets input from various areas of […]
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    • From the September 2007 Issue
  • Signs of the Times

    IT management Magazine Article
    • HBR Editors
    A history of the user icons on our phones and computers
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    • From the May 2014 Issue
  • The Chart Wars Have Begun

    Government Digital Article
    • Jake Porway
    How the spin we’re accustomed to in the verbal rhetoric of politicians is being mirrored in the visual realm.
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    • April 15, 2013
  • If You Want People to Actually Read What You Write

    Business communication Digital Article
    • Dan Pallotta
    Ever get looped into an e-mail thread on the fifth round and tried to figure out which part you’re supposed to read? All you see is a tangle of text chunks indented with strange characters and punctuated with outdated header information and worthless “Thanks!” replies. Whether you know it or not, when you compose an […]
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    • April 13, 2011
  • Lessons on Customer Engagement from Fan Controlled Football

    Innovation Digital Article
    • Sascha L. Schmidt
    • Sebastian Flegr
    The esports venture uses blockchain to let fans call the shots in real time.
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    • March 09, 2023
  • How AI Is Helping Companies Redesign Processes

    AI and machine learning Digital Article
    • Thomas H. Davenport
    • Matthias Holweg
    • Dan Jeavons
    Companies like Shell and DBS Bank are using it to change how their work gets done.
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    • March 02, 2023
  • Innovating in Uncertain Times: Lessons from 2022

    AI and machine learning Digital Article
    • Chris Howard
    Plus strategies for driving transformative growth in 2023.
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    • December 20, 2022
  • What’s Stopping You from Reinventing Your Career?

    Career transitions Digital Article
    • Heather Cairns-Lee
    • Bill Fischer
    Four traps that hold leaders back.
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    • October 27, 2022
  • How LinkedIn Redesigned Its HQ for Hybrid Work

    Design thinking Digital Article
    • Lisa Britz
    • Robert Norwood
    Three lessons to create an office people want to work in.
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    • October 21, 2022
  • Using Fiction to Find Your Strategy

    Strategy Digital Article
    • Mathieu Aguesse
    • Benoit Decreton
    Immersing yourself in possible futures allows you to be creative and open to unexpected possibilities.
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    • June 14, 2022
  • How Augmented Reality Can — and Can’t — Help Your Brand

    Technology and analytics Digital Article
    • Sandeep R. Chandukala
    • Srinivas K. Reddy
    • Yong-Chin Tan
    Is it worth the investment?
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    • March 29, 2022
  • IDEO’s CEO, Sandy Speicher, Asks: What Is an Office Even For Now?

    Business and society Digital Article
    Give people a reason—not a regulation—to come in to the office.
    • Save
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    • December 17, 2021
  • Using Design Thinking to Improve Worker Safety in Manufacturing

    Workplace health and safety Digital Article
    • Deepa Bachu
    One firm in India wanted to understand what leads workers to make unsafe choices, and why unsafe conditions go unreported.
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    • November 04, 2021
  • Do Your Digital Design Choices Take Advantage of Customers?

    Government policy and regulation Digital Article
    • Michael Luca
    • Fiona Scott Morton
    Options that manipulate consumers into spending more can also hurt you in the long run.
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    • August 23, 2021
  • SPONSOR CONTENT FROM SIEMENS

    How Data Can Help Optimize a Product’s Ecological Footprint

    Innovation Sponsor Content
    Sponsor content from Siemens.
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    • April 21, 2021
  • To Build More-Inclusive Technology, Change Your Design Process

    Business and society Digital Article
    • Felix Chang
    Lessons from Microsoft, Airbnb, and Oracle.
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    • October 19, 2020
  • 5 Lessons from Penn Medicine’s Crisis Response

    Design thinking Digital Article
    • Katherine Choi
    • Srinath Adusumalli
    • Kathleen Lee
    • Roy Rosin
    • David A. Asch
    Five crucial takeaways.
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    • June 22, 2020
  • What Will the Retail Experience of the Future Look Like?

    Design thinking Digital Article
    • Kate Machtiger
    Physical spaces will look and feel vastly different post-Covid.
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    • June 16, 2020
  • SPONSOR CONTENT FROM THE GOVERNMENT OF JAPAN

    How the Japanese Government’s New “Sandbox” Program Is Testing Innovations in Mobility and Technology

    Design thinking Sponsor Content
    Sponsor content from The Government of Japan
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    • February 11, 2020
  • How Digital Design Drives User Behavior

    Behavioral economics Research
    • Shlomo Benartzi
    • Saurabh Bhargava
    A review of the research.
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    • February 03, 2020
  • Companies Need to Do More for Employees and Customers with Disabilities

    Design thinking Digital Article
    • Julia Taylor Kennedy
    • Pooja Jain-Link
    Accessibility makes products better for everyone.
    • Save
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    • November 13, 2019
  • 3 Ways Health Care Leaders Can Encourage Experimentation

    Innovation Digital Article
    • Roy Rosin
    Consensus is often the enemy of innovation.
    • Save
    • Share
    • October 28, 2019
  • Jony Ive and the Myth that Only Certain People Can Design

    Design thinking Digital Article
    • Jon Kolko
    Take inspiration from his work by making something yourself.
    • Save
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    • July 01, 2019
  • When Customers Want to See the Human Behind the Product

    Customer experience Digital Article
    • Adam Waytz
    Sometimes people will pay more for the handmade and the authentic.
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    • June 05, 2019
  • What's Your Problem?: To Solve Your Toughest Problems, Change the Problems You Solve

    Strategy & Execution Book
    • Thomas Wedell-Wedellsborg
    35.00
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    Are you solving the right problems? Have you or your colleagues ever worked hard on something, only to find out you were focusing on the wrong problem...
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    • March 17, 2020
  • IDEO: Human-Centered Service Design

    Leadership & Managing People Case Study
    • Ryan W. Buell
    • Andrew Otazo
    11.95
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    The case describes IDEO, one of the world's leading design firms, and its human-centered innovation culture and processes. It is an example of what managers...
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    • October 03, 2014
  • HBR's 10 Must Reads on Creativity (with bonus article "How Pixar Fosters Collective Creativity" By Ed Catmull)

    Leadership & Managing People Book
    • Harvard Business Review
    • Francesca Gino
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    24.95
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    Does your organization support creativity--or squash it? If you read nothing else on cultivating creativity at work, read these 10 articles. We've combed...
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    • November 10, 2020
  • HBR's 10 Must Reads 2025 (Paperback + Ebook)

    Management Special Offer
    • Harvard Business Review
    • Ginni Rometty
    • Robert I. Sutton
    • Huggy Rao
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    A year's worth of management wisdom, all in one place. We've reviewed the ideas, insights, and best practices from the past year of Harvard Business Review...
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    • October 08, 2024
  • Design Thinking in Action (C): Experimentation in Action at South Western Railway (ABRIDGED)

    Management Case Study
    • Jeanne M. Liedtka
    5.00
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    This abridged case, the third in a series that begins with "Design Thinking in Action (A): South Western Railway" (UVA-S-0377), describes two waves of...
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    • March 13, 2023
  • HBR's Year in Business and Technology: 2021 (2 Books)

    Strategy & Execution Book
    • Harvard Business Review
    45.00
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    The biggest technology and management ideas of the year, all in one place. This collection of the top ideas, insights, and best practices from the past...
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    • October 20, 2020
  • HBR's 10 Must Reads 2021: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus article "The Feedback Fallacy" by Marcus Buckingham and Ashley Goodall)

    Leadership & Managing People Book
    • Harvard Business Review
    • Marcus Buckingham
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    24.95
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    A year's worth of management wisdom, all in one place. We've reviewed the ideas, insights, and best practices from the past year of Harvard Business Review...
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    • October 06, 2020
  • HBR Guide to Designing Your Retirement

    Leadership & Managing People Book
    • Harvard Business Review
    21.95
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    Set yourself up for a successful transition. Retirement is perhaps the greatest and most deeply personal career transition you'll ever make. Will you...
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    • July 11, 2023
  • The Design of Experiments

    Management Case Study
    • Jeanne M. Liedtka
    • Elizabeth Chen
    8.95
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    In innovation, experimentation is much talked about in the abstract, but poorly understood in practice. It bridges solution generation and implementation,...
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    • May 02, 2022
  • Ten Tools for Design Thinking

    Innovation & Entrepreneurship Case Study
    • Jeanne M. Liedtka
    • Timothy Ogilvie
    8.95
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    This technical note is part of a course module that focuses on teaching design-thinking skills and 10 tools to identify and implement innovation and growth...
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    • December 17, 2010
  • Greenturn Idea Factory: Servitization Strategy

    Strategy & Execution Case Study
    • Joshin John
    • Neetha J. Eappen
    • Gunda Babi Harsha
    • Sajil Peethambaran
    11.95
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    Greenturn Idea Factory (GIF) was a start-up based in Kerala, India, that manufactured and marketed green energy products. Greeniee, a wireless device...
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    • October 21, 2021
  • GasBuddy: Fueling Its Digital Platform for Agility and Growth

    Technology & Operations Case Study
    • Clare Gillan Huang
    11.95
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    GasBuddy is a 15-year-old mobile app-led company, providing gas station and pricing information to drivers and selling ads to fuel stations and convenience...
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    • March 01, 2018
  • SAP Design Thinking, Part B

    Leadership & Managing People Case Study
    • Matthew Saucedo
    • Baba Shiv
    5.00
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    Supplement to case SM250B. The SAP Design Thinking case follows the path of Sam Yen, Chief Design Officer at SAP, on his quest to infuse design thinking...
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    • April 12, 2016
  • Waste not, want not: Eliminating Patagonia's Pre- and Post-Consumer Textile Waste

    Innovation & Entrepreneurship Case Study
    • Rachel Dzombak
    • Clayton Critcher
    • Henry W. Chesbrough
    • Kate O'Neill
    • Seren Pendleton-Knoll
    • Christine Rosen
    • Robert Strand
    11.95
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    Patagonia has set a goal of eliminating all textile waste by 2025. As a leader in the sustainable apparel industry, this includes not only the cut-and-sew...
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    • May 01, 2020
  • HBR's 10 Must Reads 2024: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus article "Democratizing Transformation" by Marco Iansiti and Satya Nadella)

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    • October 10, 2023
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    • Stefan Thomke
    • Gary W. Loveman
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    Excellent strategic thinkers dedicate time to managing their assumptions. In this Virtual Group Learning session, you will learn to identify and challenge...
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    • July 17, 2024
  • AstraZeneca(China): Leveraging Offline Doctor-Patient Relationships in Online Healthcare Service Platform

    Management Case Study
    • Chen Lin
    • Geng Liu
    • Jeongwen Chiang
    11.95
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    The sales of various drug products for AstraZeneca, a multinational pharmaceutical company, have been greatly impacted by the volume-based procurement...
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    • April 29, 2022
  • McKinsey and LUNAR: Acquiring a Design Firm

    Innovation & Entrepreneurship Case Study
    • Anne-Marie Carrick
    • Jurgen Mihm
    • Manuel Sosa
    11.95
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    • October 29, 2018
  • HBR's 10 Must Reads 2018: The Definitive Management Ideas of the Year from Harvard Business Review (Paperback + Ebook)

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    • Harvard Business Review
    • Michael E. Porter
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    • October 31, 2017
  • Saladstop!: Service Environment and Design

    Technology & Operations Case Study
    • Sheryl E. Kimes
    • Thompson SH Teo
    • Iswarya Loganathan
    11.95
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    In May 2019, the founder of SaladStop!, a Singapore-headquartered healthy salad chain with locations across Asia, was looking for innovative ways to improve...
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    • June 28, 2021
  • Better Healing from Better Hospital Design

    Design thinking Digital Article
    • Yuhgo Yamaguchi
    How physical space can reduce pain, lower costs, and save lives.
    • Save
    • Share
    • October 05, 2015
  • Visualizing Hip-Hop Lyrics as Cultural Indicator

    Design thinking Digital Article
    • Jeff Kehoe
    Graphics aren’t just an alternative to representation in words.
    • Save
    • Share
    • April 10, 2013
  • The Science of What We Do (and Don’t) Know About Data Visualization

    Design thinking Digital Article
    • Robert Kosara
    There are still open questions, but the research can provide some answers about what works.
    • Save
    • Share
    • April 11, 2013
  • Before Hiring a Design Partner, Consider This

    Design thinking Digital Article
    • Sean Madden
    How to get the most value from the investment.
    • Save
    • Share
    • May 20, 2013
  • Creative Confidence: The Path From Blank Page to Insight

    Strategy & Execution Digital Article
    • Tom Kelley
    • David Kelley
    When most people think of the word, 'creativity', their mind immediately leaps to artistic endeavours like sculpture, drawing or music. You may believe...
    • Save
    • Share
    • January 01, 2014
  • How the iPad is Like the Tesla Roadster

    Design thinking Digital Article
    • John Sviokla
    Courtesy of my dear friend Peer Munck (Founder of MunckMix, a music distributor), I just had my first ride in a Tesla Roadster, the $129,000 electric sports car. It blew me away, because I was reminded what can happen when innovators lovingly create something that has design integrity — by which I mean the solution […]
    • Save
    • Share
    • April 05, 2010
  • What's Your Problem?: To Solve Your Toughest Problems, Change the Problems You Solve

    Strategy & Execution Book
    • Thomas Wedell-Wedellsborg
    35.00
    View Details
    Are you solving the right problems? Have you or your colleagues ever worked hard on something, only to find out you were focusing on the wrong problem...
    • Save
    • Share
    • March 17, 2020
  • Crap Circles

    Analytics and data science Magazine Article
    • Gardiner Morse
    The most dubious business plan can look solid—even smart—if it’s cast as a virtuous circle. “See, we invest our profits in innovation to create delightful products that customers buy—which generate profits that we invest in innovation!” Who could argue with that? Indeed, the merit of self-reinforcing systems seems so obvious that businesspeople instinctively describe their […]
    • Save
    • Share
    • From the November 2005 Issue
  • Prototyping That’s Less Prone to Failure

    Product development Digital Article
    • Adam Richardson
    Rules of thumb.
    • Save
    • Share
    • December 07, 2015
  • The One Question All Innovators Need to Ask

    Innovation Digital Article
    • Michael Schrage
    Innovators always want their offspring to be faster, better, and/or cheaper. Successful innovators constantly push novelty to create new value. But the innovators who reap the most rewarding results understand the importance of asking: What does this innovation want you to become? Facebook wants you to become someone who attracts, wins, and manages a social […]
    • Save
    • Share
    • November 08, 2010

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